[#FridayFun] Kajabi Gets 2 Major Kudos for 2019 Performance

On Fridays, I post some #FridayFun for you! These are just little extras to make you smile, laugh, feel inspired, and be encouraged in your online course, membership, or service business with Kajabi.

When it's time to choose an online-course or all-in-one software platform, our first focus is on the features. But I think another huge consideration should be the health of and outlook for the company we choose.

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Can You Trust Your Business with Kajabi?

I mean, if you think about it, we're placing an inordinate amount of trust in the hands of a company "we've never met." Some things you may wonder or want to question about Kajabi and others:

• How long has the company been around? Have they moved past the "fixing bugs" stage full into "adding new awesome features" stage?
• How do they perform compared to other platforms regarding SUCCESSFUL customers, students served, etc.?
• How does the financial health of the company appear?
• Are any of the big players* using the platform (implying that THEY trust them with their 5- to 7-figure asset so perhaps you can too)?

 *Amy Porterfield, James Wedmore, Brendon Burchard, and Rachel Hollis utilize Kajabi in their businesses, to name but a few.

Kajabi is a Very Strong Player in the Courses Market

Unlike some of the newer players, Kajabi was founded quite some time ago - in October 2010. So not only have they passed the "we're just putting out fires" stage, but for years they've been into the "we got this dialed in and are only making it better" stage.

This may seem a small distinction - but when you depend on a software to run your funnels, administer your course, and charge your customers, you'll waste a lot of time/money if your platform is still in the "buggy" stage. (This is real: The main complaint I hear over and over about one of Kajabi's 'competitors' is that it's buggy = aggravation and lost sales).

Have Confidence If You Choose Kajabi

To give more insight into these questions, for today's #FridayFun I'm sharing some great news! Kajabi was recognized by two major publications for their performance in 2019.

🏆 named one of Inc. Magazine's fastest-growing private California companies

🏅 recognized as a "2020 Software Company to Watch" by The Startup Weekly

To learn more about these accomplishments, please read THIS article. I love this quote by Kenny Rueter, Kajabi's co-founder:

For Rueter, the public recognition is certainly welcome, yet he's even more excited about what the strength of the Kajabi platform means for his customers and what they can accomplish. "The entrepreneurs who build their businesses on the Kajabi platform have already generated more than $1 billion in sales, delivering premium information products to over 41 million paying students," says Reuter. "That's the bottom line that matters most to our team."

More Signs of Success for Kajabi

It's clear that 2019 was a huge year for Kajabi. Here's more about that, from the article linked above:

The two award announcements arrive on the heels of a massive growth year for Kajabi, including major product launches, a blockbuster user community conference, a sprawling new office space, and a minority growth investment from Spectrum Equity.

So as you consider whether you can depend on Kajabi, whether you can trust your business with them, and whether they'll be around for the long haul, I hope you'll remember this #FridayFun!

And if you're already a "Kajabian" like me, let's celebrate their success and pat ourselves on the back for choosing such a great company to align with!! 🎉